I was raised on a dairy farm and ate plenty of meat and eggs until about twenty years ago. I started doing nutritional research, and ůmy family made major dietary changes. I'm just paying attention to what the data are telling me. The scientific evidence came first.
—T. Colin Campbell
metonymy
A figure of speech in which one word is substituted for another with which it is closely associated. For example, in the expression The pen is mightier than the sword, the word pen is used for "the written word," and sword is used for "military power."